Record a Video for Ira | Ira McBee for State Senate

Here's what to do

Pick a hook.
Share why you're supporting Ira.
End with a simple closing.

Aim for 20–30 seconds. Sit down in front of a plain background, hold your phone vertically (or have someone hold it steady for you), look at the camera, and just talk. Before you start talking, wait one second.

Pick a hook (say this first)

Choose whichever feels true to you.

"I don't usually talk about politics, but…"
"I've watched Ira when nobody was watching."
"If you live in the 32nd District, you've got to hear this."
"This election is different for me."
"I almost never tell people who to vote for, but…"
"As someone who knows Ira personally…"
"As a [parent / small business owner / veteran / longtime neighbor]…"

Share why you're supporting Ira (answer one)

If a story comes to mind, tell it — but you don't need a dramatic moment. Authentic answers are what matter.

Need ideas?

How do you know Ira?
What's something you've personally seen Ira do?
What convinced you to support him?
What's one thing you appreciate about Ira?
What's something you've consistently seen from him over the years?
What kind of person is he when no one's watching?
If someone asked why you're supporting Ira, what would you tell them?

Close (say this last)

"That's why I'm voting for Ira McBee."
"I'm proud to support Ira McBee."
"Learn more at iramcbee.com and see for yourself."
"I hope you'll check out Ira McBee."

Say his full name once. Call him "Ira" throughout — it sounds like you know him. But work in "Ira McBee" at least once (the closing is perfect) so anyone who sees the clip knows exactly who's on the ballot.

Tips for a great take

Be genuine, not polished. A little rough is a good thing here — authentic beats perfect.
Talk like you're talking to a neighbor. Don't memorize. Don't script it.
Look at the camera and hold the phone vertically.
Pause briefly after your hook so it has a chance to land.
One take is usually best.

Imagine you're answering a neighbor who asked, "Why are you supporting Ira?" That's the tone we're looking for.

Example "I don't usually talk about politics, but I wanted to make an exception. I've known Ira for years, and one thing I've learned is that he's the same person when nobody's watching. He listens before he speaks, and he treats people with respect whether they agree with him or not. That's why I'm voting for Ira McBee."

Send it our way

Once you've got a take you're happy with, send it directly to the campaign.